Berry Ladies Football Club and Masim Rice, one of the best locally manufactured rice in Ghana, have set off on an agreement that will position the rice company as a rice partner of the club.
Masim Rice will be advertised and talked more often on Berry Ladies Football Club social media platforms with more channels of advertisement of the rice to be announced soon.
As Berry Ladies FC’s Rice companion, Masim Rice will create emotionally-driven campaigns through access to players, matchday visibility and branded content. Communication will focus on empowering fans to eat Ghana made rice that is well manufactured with no added chemicals, maximising their experience for football fans to eat more healthy rice.
Dr. Gifty Oware- Mensah, CO-Owner/CEO at Berry Ladies FC, said: “I see a great link between the club and Masim Rice; as organisations we both understand the value of the right support, whether that means not having to worry about the healthy rice our players and fans should take to live healthy lives each day. I’m delighted to embark on this journey with Masim Rice and looking forward to the relationship benefiting our nationwide fanbase when we can all experience the freedom of football and healthy eating, especially good rice once again.”
Marketing Lead at Masim Rice, said: “We are thrilled that Masim Rice is now the official rice companion of Berry Ladies FC. When we can all freely experience the joy of eating good Ghana made rice again, we look forward to being the perfect rice companion for Berries and their fans around the nation, ensuring that wherever they are, they will still feel sweet.”
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